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What's in this article:
- How does it work?
- Good to know
The Language Dictionary technology provides the ability to manage the standard text and phrases used throughout your website.
The words you use have a huge impact on how users interact with your travel platform. Words and phrases that have a specific meaning to your audience can give them the confidence to take action and progress with a booking.
Words and phrases that are ambiguous, vague and irrelevant could mean a drop in conversion.
Our language dictionary puts you in control of all text on the front end of the site and you can make changes in seconds. You can make the language unique to your brand and strike a chord with your users.
How does it work?
Open the Language Dictionary tool and find the word/phrase you want to edit
Make the change
Publish the dictionary and the change will be live on your site
Good to know
- You can manage the language dictionary from within the CMS or the Front End Editing Tool
- Make a change to a single key word / phrase, and it will automatically be updated across the site
- The Language Dictionary works in conjunction with the Multi Lingual feature